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Keyword monitoring

Track mentions of your brand, competitors, and industry terms across LinkedIn. Every matching post gets captured, and its author enriched.

Setup

Go to Jungler and create a keyword monitoring. Start with your brand or competitor name.

The first run pulls about a month of historical posts — capped at ~250 posts due to platform limits. After that, the signal runs every 24 hours and pulls up to ~250 new posts per 24h.

Use cases

Monitor your brand

Anyone posting about you — good or bad — is worth knowing about.

"brand" OR "brand.ai"

Monitor competitor brands

Same idea, someone else's name. People mentioning your competitors are category-aware and often in-market.

"competitor_brand" OR "competitor_brand.ai"

Monitor industry keywords (advanced)

Broader searches for category terms and pain-point language. These cast a wider net and take more tuning, but they're often the highest-leverage signals.

("looking for" OR "recommendations") AND CRM

Start with your brand and competitor names. Add industry keywords once you're comfortable with how LinkedIn search works.

Keyword query

Jungler uses LinkedIn's boolean search operators.

RuleExample
Quote multi-word phrases for exact match"linkedin data"
Use AND, OR, NOT in uppercaseCRM AND sales NOT job
Group with parentheses("looking for" OR "recommendations") AND CRM

Searches are limited to 6 keywords and 5 operators.

What doesn't work

High-volume keywords. Very common terms ("recommendations", "email marketing") match more posts than the ~250/day cap can pull in, so you'll only see a thin slice of what's out there. Narrow with AND and more specific terms.

Dead phrases. A few phrases return nothing regardless of how you write them — "open to work" is the well-known one.

AI filtering

Add a custom AI prompt to filter out noise. For example, if your brand name is "Clay", you'll want to filter out posts about pottery clubs.

The AI sees: Post content, Author headline, Author profile

Example prompt:

Mark a post as relevant if ALL of the following are true:
- The post discusses a go-to-market SaaS tool called Clay (clay.com)
- The author works at a B2B company in a revenue-facing role
(sales, marketing, RevOps, or founder)
- The post expresses an opinion, question, or experience — not a
job listing or promotional content

Exclude posts about:
- Pottery, ceramics, or art supplies

Keep prompts specific and concrete. Abstract prompts produce abstract results.

Next steps

Route qualified post authors to the tools you already use.